PSU students bring home gold, silver advertising awards
Students in Pittsburg State University’s Graphics and Imaging Technologies Department and Communication Department once again brought home the hardware from an elite advertising competition, the “ADDYs.”
Created as an opportunity to recognize and reward creative excellence in the art of advertising, the ADDYs have become the industry’s largest and most respected competition. The American Advertising Federation of the Heartland formally recognized the winning students at a recent gala event that doubled as a way for them to network with industry professionals.
A total of 66 PSU students competed, with 49 total wins – 47 from the GIT Department and two from the Department of Communication.
Of the GIT awards, 19 were gold and 25 were silver, with Abraham Guerra, a graphic communications major from Carthage, Missouri, winning Best of Show for his Cold War Documentary intro animation.
Two students received Judge’s Choice Awards: Kaylea Robertson of Ozark, Missouri, for her “Track Your Travels Kit,” and Abigail Mitchell, who graduated in Spring 2021, for “Star Chips.”
Winning entries included projects in a range of areas, including packaging, direct marketing, photography, campaigns, brand identity, logo design, outdoor advertising, app development, website design, animation or special effects, and other categories.